PRIVACY POLICY

How we handle your communication and protect your privacy

Policy Statement

This policy describes how Active Group Global Pty Ltd (ABN 16 613 583 396) (the Company) protects and manages personal information and complies with the Australian Privacy Principles contained in the Privacy Act 1988 (Cth) (Privacy Act).

The Privacy Act defines personal information as information or an opinion about an individual where their identity is apparent or can reasonably be determined, whether that information is recorded in a material form or not.

By accessing the Company’s websites, dealing with the Company, using the Company’s products or services, applying for employment, attending Company events, or otherwise providing personal information to the Company, an individual:

Scope

This policy applies to all websites, brands, systems, portals, platforms, online stores and business activities, covering all personal information collected, held, used or disclosed by the Company in connection with the following websites:

It also applies in connection with:

digital platforms;
customers and prospective customers;
dealers, distributors and resellers;
suppliers, contractors and service providers;
marketing, advertising and promotional activities;
product enquiries and support requests;
warranty registrations and warranty claims;
events, exhibitions, trade shows and field days;
employment applications and recruitment activities; and
current and former employees.

This policy applies to all websites, brands, systems, portals, platforms, online stores and business activities operated by or on behalf of the Company.

Collection of Personal Information

The Company collects personal information only for the purpose for which it is collected and related purposes. These purposes include:

providing products and services;
responding to enquiries;
managing customer relationships;
administering accounts;
processing transactions;
managing warranty and service activities;
conducting marketing and promotional activities;
recruiting personnel;
managing employment relationships; and
complying with legal obligations.

The Company may collect personal information through:

websites and online forms;
email correspondence;
telephone conversations;
social media interactions;
customer and dealer portals;
warranty registrations;
product enquiries;
trade shows, field days and industry events;
account applications; and
direct interactions with Company personnel.

The type of personal information collected may include:

full name;
postal or residential address;
email address;
telephone number;
business name;
position title;
location or postcode;
information relating to a farming, agricultural or business operation;
product interests and purchase history;
warranty and service information;
account and payment information;
employment, qualification and recruitment information;
information submitted through enquiries, forms, surveys, competitions and events; and
any other information voluntarily provided to the Company.

Where permitted by law, the Company may collect sensitive information where reasonably necessary for its business activities.

Where reasonable and practicable, the Company will collect personal information directly from the individual concerned.

Cookies, Analytics and Advertising Technologies

The Company’s websites may use cookies and similar technologies to operate websites, improve user experience, measure website performance and support marketing activities. These technologies may include:

website cookies;
analytics platforms;
customer relationship management systems;
marketing automation systems;
conversion tracking technologies;
advertising pixels; and
website measurement technologies.

Information collected through these technologies may include:

IP address;
browser type;
operating system;
device information;
pages viewed;
time spent on pages;
referral sources; and
actions performed on a website.

Users may manage cookies through their browser settings. Restricting cookies may affect website functionality.

Anonymity

Individuals may choose to remain anonymous or use a pseudonym when dealing with the Company where lawful and practicable to do so.

In such circumstances, the Company may be unable to provide certain products, services or assistance.

Purposes for Storage, Use and Disclosure of Personal Information

The Company will hold, use and disclose personal information only for the purpose for which it was collected and related purposes including:

responding to enquiries;
supplying products and services;
administering customer accounts;
managing warranty registrations and claims;
arranging freight and logistics services;
providing technical support and customer service;
managing dealer, distributor and supplier relationships;
recruiting and employing personnel;
conducting training and workplace administration;
administering promotions, competitions and events;
providing publications, newsletters and marketing communications;
managing customer relationships;
measuring and improving business performance;
undertaking business analysis and reporting; and
complying with legal and regulatory obligations.

Disclosure of Personal Information

The Company may disclose personal information to:

information technology providers;
cloud hosting providers;
software providers;
customer relationship management providers;
professional advisers;
insurers;
financial institutions;
freight and logistics providers;
authorised dealers, distributors and resellers;
marketing, advertising and communications providers; and
government agencies, regulators or authorities where required by law.

The Company will only disclose personal information where reasonably necessary for the purposes described in this policy or otherwise required or permitted by law.

Overseas Disclosure of Personal Information

The Company may use third party systems and service providers that store or process information outside Australia. As a result, personal information may be disclosed to, processed by or stored by organisations located outside Australia where cloud based software, website hosting services, communication systems, customer relationship management systems, marketing platforms or other business systems are used.

The Company will take reasonable steps to ensure that overseas recipients handle personal information in a manner consistent with applicable privacy obligations.

Direct Marketing

The Company may use personal information to provide information about products, services, promotions, industry information, events and other business related communications.

Individuals may opt out of receiving marketing communications at any time by:

The Company will process opt-out requests as soon as reasonably practicable.

Employment and Recruitment Information

The Company may collect personal information relating to job applicants, employees and former employees for purposes including:

recruitment and onboarding;
employment administration;
payroll and superannuation administration;
workplace health and safety;
performance management;
training and development;
workers compensation management;
rehabilitation and return to work programs;
insurance matters; and
compliance with applicable workplace laws.

The Company will handle employment related personal information in accordance with applicable laws and workplace obligations.

Testimonials, Photography and Media Content

The Company may collect, use and publish photographs, videos, testimonials, case studies and related content for marketing, promotional, educational and business purposes where valid written consent has been obtained.

The Company may maintain separate media consent forms and publication consents for these purposes.

Individuals may withdraw future consent by contacting the Company. Withdrawal of consent will not affect material already lawfully published prior to that withdrawal.

Accessing and Correcting Personal Information

The Company takes reasonable steps to ensure that personal information collected, used and disclosed is accurate, complete and up to date.

Individuals may request access to, or correction of, personal information held by the Company by contacting the Company using the details below.

The Company may refuse access where permitted by law and will provide reasons where required to do so.

Holding and Securing Personal Information

The Company implements a range of physical, electronic and administrative security measures to protect personal information from misuse, interference, loss, unauthorised access, modification and disclosure.

The Company retains personal information only for as long as reasonably necessary to fulfil the purposes described in this policy, comply with legal obligations, resolve disputes and enforce agreements.

Where personal information is no longer required, the Company will take reasonable steps to destroy or de-identify that information.

Individuals are requested to notify the Company immediately if they become aware of any actual or suspected privacy or security incident.

Data Breach Response

The Company maintains procedures for responding to actual or suspected privacy incidents and data breaches.

Where a data breach is likely to result in serious harm, the Company will comply with applicable notification obligations, including notifying affected individuals and relevant regulators where required by law.

Procedure for Complaints

If an individual believes the Company has failed to comply with this policy or applicable privacy legislation, they may lodge a complaint using the contact details below. The Company will:

acknowledge receipt of the complaint;
investigate the complaint;
seek additional information where required;
provide a response within a reasonable timeframe; and
advise the complainant of any available escalation options.

If the individual is not satisfied with the Company’s response, they may contact the Office of the Australian Information Commissioner.

Review of this Policy

The Company reviews this policy periodically and may amend it from time to time.

The current version published by the Company is the prevailing version and replaces all previous versions.

Contact Details

If an individual would like to find out more about the Company’s management of personal information, wishes to access or correct information, or wishes to make a complaint under this policy, please contact:

This policy applies to Active Group Global Pty Ltd and all brands, websites, business divisions and activities operated by the Company.

Policy – Privacy, Version 2.0. Issue date: August 2026.